What is Bradcrumb Breadcrumb is one of the key elements in site optimization that plays an important role in user experience. This navigation element, presented in the form of a set of links, helps users to easily follow their path from the home page to the current page. In addition, breadcrumbs help search engines better understand the structure What is Bradcrumb of the site, which can lead to improved site rankings in search results. In this article, we will take a closer look at Bradcrumbs and its effects on SEO in Mashhad .
What does breadcrumbs mean?
Crumb board ” page marker ” or ” guide path ” actually shows the path a user took to reach their target page. Of course, this structure not only helps users to find their way on the site, but also helps Google search engines to understand the structure of your site well and bring great results to your site in a short time. to bring Now, if we want to go back a little and look at the history of the creation of this important structure, it is better to have a look at the background of the legendary story of Hansel and Gretel, where the initial idea of creating this important strategy originated from this legend.
The term breadcrumb means bread crumb and comes from the legendary story of Hansel and Gretel, in which the main characters of the story, in order not to lose their way back home, left a trail of breadcrumbs behind them to find their way back. can find correctly.
Inspired by this story, Bradcrumbs, which is part of the UI (User Interface) design, became an important part of the front-end design during the site design and allowed users to be directed to the desired directory with each click.
When should you use Breadcrumbs?
A great way to determine whether or not a site can use nautical navigation is to create a sitemap or a diagram that shows the site’s navigation structure and then analyze whether the breadcrumbs are user-friendly. Does it move between categories or not?
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Because breadcrumbs can be used to show the path to the user if the hierarchical structure among the categories is correctly observed, otherwise it will not be possible to call to the previous category.
Breadcrumbs menu types
Breadcrumb menus are available in 4 different modes for web programmers to use this strategy according to the site conditions, the best possible readability of the website pages and creating positive effects on the user experience. In this part of the article, we will deal with the 4 modes of placement of breadcrumbs in a comprehensive and practical way, so that in addition to familiarizing yourself with the types of page indicator menus, you will also get to know the advantages of each.
Bradcrumb location
Brad Crumb’s location was the first model of this site guide path that can be seen on most websites. The structure of this crumb board is such that the user can recognize his exact location on the website. The design of this model is such that the user can return to the previous pages of the site only by clicking.
Breadcrumbs by path or history
Path or history based breadcrumbs show the entire journey taken by the user to reach a particular page. Links of this type are generated dynamically from Breadcrumbs. The remarkable thing about breadcrumb history is to show the path that the user has taken between the pages of the site; In fact, the user finds out what paths he has taken on the site. Maybe the path of the guide pages does not seem very necessary, because the browser’s back button does this for the user, but in any case, the path of the guide pages is considered one of the advantages of the website .
Bradcrumb attribute or ATTRIBUTE
The ATTRIBUTE crumb board is usually use in store and industrial site. This type of breadcrumbs is use on site that have various products with different features, for the convenience of users in purchasing and choosing products. For example, suppose you are on the wall website and you intend to find cars that are produced in 2019 and their price is in the range of 200 million tomans. When you apply your features in the corresponding filter, the result will be displayed for you; You also have the ability to change them.
Brad Crumb bought
Breadcrumb shopping is among the models that are less used in Iranian sites. In this model, when the user wants to buy, all the step are shown to him. As a result, he can know his current location on the website by using the purchase breadcrumb at any stage of the purchase.
When is it necessary to use breadcrumbs?
In sites that have a complex structure understand data warehouse model design and have multiple categories for different topics and sections, using the page guide path will be useful. Any site or any blog can use bookmarks, unless it has an orderly category or the site hierarchy is not properly define. It should be note that Breadcrumbs is an additional and positive feature for your site and you cannot replace it in any way with the main menu of the site.
Bradcrumb’s impact on site SEO
So far, we have learned about different and basic cases in the field of crumb board. And now we know very well what an important role this strategy. Plays in improving the condition of our site and the comfort of users. Now we must say that breadcrumbs not only helps our site users when they enter the site pages. But also helps Google’s crawling robots to better understand. The structure of the website and crawl among the different pages of the website. But Bradcrumb’s impact on site SEO is not limite to the describe topic. And there are other reasons that encourage SEOs to use this simple but useful strategy. Among the other important reasons that have caused the use of this important. Structure in shopping, industrial, medical, etc. sites; We can mention the following:
- Google’s interest in the guide path
- Enhance user experience
- Decreased bounce rate
- Improvement of internal linking structure
How to run a crumb board
How to run Breadcrumbs on different cu lists sites is different and it is not. Possible to prescribe a single version to run Breadcrumbs on all sites. Note that to implement breadcrumbs on your site, different factors should be considere to see the best result and performance. For example, some of the important factors that must be considere before implementing breadcrumbs on the site are as follows:
- The theme of your site
- Type of site content management system
- Crumb board type selected and suitable for your site
Running a breadcrumb in WordPress
To run Breadcrumb in WordPress, depending on the template and plugins installed on the site. You have to go through different steps in order to have the Breadcrumb plugin on your site. The most important plugins used in WordPress to install Crumb Board are:
- yoastseo plugin
- Breadcrumbs NavXT (Plugin)
- woocommerce Breadcrumb (woocommerce plugin)
Tip 1: If you are using a dedicated content management system. You only need to ask your site developer to add breadcrumbs to your site pages using the Bootstrap framework. Which is one of the best available frameworks.
Note 2: Note that whether you use ready-made sites or a dedicated content management system. It is better to add the breadcrumb codes manually and note that the data. Must be structure so that Google can easily Recognize your content.
Summary
As we mentioned above, you know that Google pays special attention to Bradcrumbs. As a result, by following it, you can have a direct impact on the optimization of your site. But you should pay attention to which model. Of breadcrumb is more effective on your site and implement the same model. We hope that you have obtained useful information from the above content. Contact us for SEO services in Mashhad .
