What will allow you to stand out from the crowd is the experience you offer to the user. Personalize it from the very first moment the visitor opens the homepage of your website . For example, if you have recorded that the user on his first visit has only browsed the product pages regarding women’s glasses, you already know that on his next visit you can remove all the images of men’s glasses from the homepage. In this way you will shorten the path that the user must take to get to the purchase, thus increasing the conversion rate.
Why? Because the customer will feel understood
It’s a bit like going to the bar where the bartender already knows what you’ll have. The user will feel at home. This feeling of confidence and whatsapp data familiarity that will remain in his memory will encourage him to return to your eCommerce .
Of course, this customization process must
Accompany all phases of the purchasing process, on all pages of the website . To do this, Google Optimize comes to our aid. Another tactic to aqb directory ncrease the conversion rate is customization , that is, the total personalization of the product by allowing the user to choose from the color to the material of the item.
The customer will have fun building his purchase
just as he imagined it. It is a game that allows to strengthen the customer’s sense of ownership towards the product, since he created it entirely all about the best poker union himself. Are you interested in the topic and want to learn more? Check out these articles: eCommerce trends 2020: the trends not to be missed for selling online eCommerce Marketing: . New . Strategies for Multichannel How to promote your eCommerce by improving its reputation Back to index 6. reliability and transparency A key element that makes the user purchase on our eCommerce is trust .
