Duplicate pages are bad for website promotion and development , even though they may appear for natural reasons. The fact is that search robots rank pages worse whose content is not much different from other pages. And the more such pages there are, the more signals there are to search robots that this site is not worthy of being at the top of the search results.
What happens to a site that has duplicate pages?
Its relevance decreases. Both pages with the same content are penalized in the search results, losing positions and traffic.
The percentage of uniqueness of text content decreases. Because of this, the uniqueness of the entire site will decrease.
The weight of middle east mobile number list the site URLs is reduced. For each request, only one page is included in the search results, and if there are several such identical pages, they all lose weight.
Indexing time increases. The more pages you have, the more time it takes for the bot to index your site. For large sites, indexing issues can have a significant impact on search traffic.
Banned by search engines. You can even be banned from search results for an indefinite period.
In general, it becomes clear that duplicates are of no use to anyone. Let’s figure out how to find and neutralize duplicate pages on a website.
How to detect duplicate pages?
There are different ways to search for duplicate pages. If you want to collect all the duplicates and not miss anything, it is better to use all the services listed below together. But to search for the main ones, one tool is enough, choose which one is closer and more convenient for you.
Parsing a website in a specialized program
The Screaming Frog SEO Spider program is suitable for searching for duplicates. We start scanning, and after it we check duplicates in the URL → Duplicate directory:
URL → Duplicate
In addition, in the dans meilleur consultant Protocol → HTTP directory, we check pages with the http protocol – are there any among them with Status Code equal to 200:
http protocol
Online services.
The first service that suits be numbers our purposes is ApollonGuru .
We select 5-7 typical website pages. For example, the set can be as follows: home page, landing page, product card/service page, blog article, and other important pages depending on the type of website.
We enter them in the “Search for duplicate pages” field and click the “Submit” button:
ApollonGuru