Every piece of content needs to be intentional

Michelle Halpern Michelle Halpern is the founder of the women’s travel blog, Living Like It’s the Weekend where she shares destination guides and itineraries to beautiful places around the world, with a focus on California travel. “There are endless strategies for growing a blog, but the most important, especially in the beginning, is keyword research and finding long-tail keywords that you can rank for . You might have the most amazing photography, writing skills, or knowledge of a topic, but if you’re not targeting the right keywords to gain traction on Google, it could all be wast.

Every piece of content needs to be intentional

Early on, I learned the hard way that writing about Email List topics just because you want to write about them isn’t enough if the goal is to turn your blog into a business.  Every piece of content needs to be intentional, and finding low-competition keywords that other newer sites are ranking for is a great place to start building momentum. There are really useful keyword research tools, from free ones (like UberSuggest) to my favorite, Keysearch, which is moderately priced. Tools like Semrush are much more financially demanding, but offer a full suite of SEO tools that go far beyond keyword research.

I suggest using this subscription together with one

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Colleen Lanin Colleen Lanin is the founder and editor of Moms on the Road , a top-rated travel blog for parents and caregivers of children, from newborns to teens and beyond. “Since the majority of blog traffic comes from web searches, it is extremely important to gain a solid understanding of SEO (search engine optimization).  BQB Directory There are many articles and online courses you can take to learn SEO. Another great source for blog optimization is The Blogging Millionaire Podcast and its handy RankIQ, an AI-powered SEO toolset. I suggest using this subscription together with one of the major SEO platforms: Semrush, Ahrefs or MOZ. These provide more data but are less easy to use, especially for beginners, than RankIQ.

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